Strategic Growth: I offer consulting expertise in the areas of marketing, business development and corporate strategy, with a focus on start-up and early growth stage companies. Please contact me to discuss your specific business needs.
Social Media & Branding: Social media has become an indispensable communications tool, but it can also be an extremely valuable asset for companies, organizations and individuals. Effective use of social media can help to transcend traditional media opportunities to build your personal or corporate brand.
So what will you get by working with me to develop your social strategy?
- Understand the key tenets of social media and how to build your brand through social channels
- Develop a social media game plan to maximize visibility and engagement
- For businesses: Communicate with your customers to build greater brand loyalty, capture new leads, and drive more sales
- For athletes / sports agents: Utilize social capital to increase potential endorsement and sponsorship opportunities
What I'm Tweeting About
I am excited to unite my passion for marketing and technology by working with companies in a strategic advisory capacity.
I've been involved with online media since 1999, working at both early stage ventures and major online media companies. I have held senior business development and strategy roles at Yahoo! and eBay. I also served as CEO at Strutta, a leading social marketing and promotions platform. I helped build the company from the ground up to become one of Canada's first Facebook Preferred Developers, executing social marketing campaigns for brands such as Crate & Barrel, Johnson & Johnson, and Disney.
I was named to the 2013 list of Top 40 Digital Strategists by Online Marketing Institute and have been a featured speaker and writer on the topic of social media marketing for the likes of Social Media Examiner and Mashable.
Raised in Silicon Valley, I now call beautiful Vancouver, BC home.
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